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By nlpcoach on Mar 3, 2018 in Blog |

Marketing for NLP Coaches Marketing forms the heart of any business, as it is through effective marketing that a service or product is positioned in the market, and in the mind of its consumer. A well-formulated marketing plan enables effective and efficient utilization of time and resources in any business.  If you are an NLP Coach and wondering about marketing for NLP coaches, then you must read this thoroughly.  Even though we are focusing on Marketing for NLP Coaches, but these marketing trends are applicable to all businesses. The fabric of a well-woven marketing plan comprises of in-depth marketing research, Market segmentation, positioning strategies, competitive analysis, budgeting and metrics that help in cost minimization and increasing the profit margins. Hence marketing strategies are crucial in determining the success of a product or service. If we talk about today’s need of the hour, we are now into a digital era with technology being ubiquitous; hence marketing blueprint needs to be in sync with technology and trends for profit maximization and gaining a competitive edge. Let’s have a look at what will be the marketing trends in 2019 for any business. Virtual World and Implications With the revolution in internet reachability to a common man, the virtual world has become one of the most effective platforms for marketing & branding and at the same time it is emerging tremendously with new technology making place every day – may it be e-commerce business, social networking sites, emails or other.  You are just a touch away on that tiny screen from your customer, but the point is the message about the product or service must be clear and convincing to the customer and it must be showcased on the right virtual platform. Given below are some of the examples that are working wonderfully in the digital landscape and will be the most favorite in the marketing fraternity.  Some of the trends in marketing for NLP Coaches: Chatbots: Also known as talk bot, interactive agent or chatterbox, they are the new buzz word in the marketing world. They are software programmes that provide textual or auditory conversational assistance to customers and resembles as if you are talking to an individual. This is a personalized...

By nlpcoach on Feb 9, 2018 in Blog |

ICF Coach Certification in India The International Coaching Federation (ICF) is the largest coach accreditation body in the world that provides coaching ethics, standards, and core competencies around which coaches over the globe choose to operate if they are aligned with ICF.  ICF Coach Certification programs are very popular across the globe.  ICF Coach Certification in India has become the defacto standard when it comes to ICF approved Coaching Certification in India. ICF provides approvals for different coaching programs and any organization that wants to facilitate ICF Coaching Certification in India, has to go through the rigorous process, as per ICF definition of coaching, coaching standard, and coaching markers required for a program to deed fit to be provided ICF approval.  This is the reason why ICF Coach training in India is very popular, as the entire process of approvals is governed by ICF, and aligned with ICF’s principles.  ICF Coaching has become the industry standard, and is being used as the way to coach across the globe in most of the organizations. Consideration for ICF Coach Certification in India If you are looking to attend an ICF Coaching certification in India, here are some of the considerations that you should look for: 1. Coaching Methodology: Choosing the Coaching framework and Methodology that you are going to learn during the ICF coaching program is the key element that you must consider when you are looking for an ICF Coach Certification in India. There are many courses that are available as ICF approved Coaching Certification in India, but the one you should consider must be based on a strong Behaviour change background, where the coaching methodology is so well-built that it enables you to start your coaching journey on a powerful note. Some of the strong behavior-based coaching methodologies are Results based Coaching – Neuro-Linguistic Programming (NLP), Coaching using NeuroScience, and Meta-Coaching (Neuro-Semantics based). Behaviour-based methodology enables you to work on deep routed changes which can be driven by sub-conscious level changes. There are question-based coaching tools as well, but they don’t necessarily come with a strong methodology behind them. They are linear in nature, and do not allow the coach flexibility to be totally present with the client, and/or...

By nlpcoach on Jan 5, 2018 in Blog |

NLP Identity Coaching The Way Forward Business owners, leaders, and managers will know how important it is to create a community of employees who feel inspired and motivated by the environment they work in. It is not always easy to create such a work culture and for those who feel that the employees are unable to deliver promising results, NLP identity coaching can be of great value. There are certain aspects of NLP identity coaching that aim at bringing transformations in the perception and meaning of a person and improving their confidence so that they can inspire others.  It is a great way of preparing executives who are ready for a shift from their current level to the next one. Since NLP Identity Coaching is based on the movement from your current state of identity to a desired identity state, it is one of the best means of gaining success in the desired environment. Why Do You Need Identity Coaching? People must be able to identify their inner being and understand what they really are. They should be able to lead their lives in harmony with themselves. With NLP identity coaching we aim at continually answering the question “Who am I?” Your identity is reflected every day in the actions you perform, in the words you say and in the moods you display. Each of these have an impact on the people around you, and your own future. NLP helps you answer the question with deeper meaning. When you are connected to yourself and to the world around you, you will be able to find the true meaning of what you really are, and this will help you further question what you really want to be. It aims at using tools that are easy to grasp and learn so that you can bring impactful changes in yourself. Our aspirations and busyness often disconnect us from what we really are when we block our true selves to don the garb of what we feel we must be. This is usually unintentional and we hardly realize that we have disconnected ourselves from our inner being which in turn brings to question our actual identity. NLP identity coaching helps in removing the...

By nlpcoach on Dec 26, 2017 in Blog |

Fraudulent NLP Training in India and other practices There are many incompetent NLP Trainers in India. Trainers who may have received their NLP Trainer certificate via an incompetent NLP certification body, or “trainers” who may even have never attended an NLP Trainers training! These “trainers” can be referred as fraudulent NLP Trainers in India. Whatever the might case be, both are dangerous, especially if you are considering attending an NLP training in India. From a buyer’s perspective, those who are looking forward to an NLP program, either want to experience personal transformation, as they may be undergoing personal issues in their life; or they may be looking to attend an NLP course to learn NLP from a professional career advancement perspective in order to leverage NLP skills to either increase their marketability for a new job or learn new skills to add to their portfolio of services that they offer. These NLP skills could include: Executive Coaching, Leadership Development Coaching, Life Coaching, Business Coaching, Wellness Coaching etc. When said buyer finds different flavours of NLP available in the market, and depending on the mode of research based on digital (website) or social media platforms (facebook, google pages, Instagram etc.), it is very easy to get influenced by what is projected online. You might think that the structure of those who are authentic can be easily figured out – well in most cases ‘No’, as it would be camouflaged in such a manner, and presented in such a manner that the reader will not have no reason to doubt. An example: Indian Board of NLP (If that is how anybody sounds like) or International Board of Indian NLP Trainers Associations – which focuses on one person – is clearly a give-away that the association is a mom & pop business enterprise. The owner may not have even attended an NLP program! Then there are those projecting 15-20+ years of experience, who look like 30 years olds – again a clear give away; and then there are many more. Any Indian trainer (there are very few exceptions) who claims to have 15-20 years of NLP experience is a clear indication of some form of deceit. They may be trainers and would...

By nlpcoach on Dec 12, 2017 in Blog |

How to Improve Sales Using NLP? Use of specific NLP language patterns has been used by many who have been looking for an answer to the question, how to improve sales using NLP.  It is widely used in sales and marketing to influence people by using Persuasive language.  Needless to say, it may sound manipulative to a number of people, but this is where NLP may have been misunderstood. Many sales agencies and marketers, swear by NLP techniques, which they learn during an Certified NLP Practitioner Program. This is because sales can have a substantial impact with the use of the right techniques and strategies. Not only does NLP help you understand such techniques, it also gives you the chance to figure how to improve your communication skills to market or sell a product.  Here are some ways to improve Sales, if you want to know how to improve sales using NLP:   Creating Value Through Scarcity The reason why we love diamonds is because they are scarce and it is difficult to procure them. That and the fact that they are beautiful and flashy, makes diamonds one of the most valuable things on Earth. When people sense scarcity, the chances of buying that product increases than when it is available in abundance.   This is an easy way of influencing customers to buying a product. The urgency created in their mind because of the fact that a product or service is limited, can coerce them into making the purchase.  Nobody wants to be left out or miss on a great deal or a price.   I have just three of these left today, and you may not get it at the same price tomorrow. Imagine how you may feel about buying it at a higher price another day?   By telling the customer what they may be missing out on, you are making them lean towards making that purchase now instead of waiting for later. This creates value for the product and increase the chances of the customer purchasing the product.  The language will be crafted in such a manner to elicit a response so that the customer will make the purchase.     Talk About The Value...

By nlpcoach on Oct 26, 2017 in Blog |

NLP Training in Chennai If you are looking for an NLP training in Chennai, you will find few decent options, and to extend your options, you can consider joining for an NLP training program in Bangalore, which is close to Chennai, but better in quality.  Since you will be investing a substantial amount of time and money in the program, it is natural for you to find out whether the program is worthy of the investment or not.  You may or may not be aware that most of the options for NLP training in Chennai are not of great standard.  Some of the programs are run by trainers who are not even properly qualified.  It is imperative that you identify a good program that meets your needs, and is run by a Master NLP Trainer and Coach with valid credentials, knowledge, and experience. You must also pay attention to the training organization and find out more about their recommendations, testimonials etc.  SO with the obvious out of the way, let us find out the things which you should not base your course on. Dates of the course If you went through a number of training programs online and then simply chose the one that matched your schedule, then there is a chance that the program may not fit your requirements perfectly. Basing any course solely on the dates of the course can be a mistake. You must find out more about the program and the reputation of the organization before choosing a program.  Keep your dates flexible, so that you can attend the right course. Cost of the course Sometimes, you may find attractively low prices to be a great reason for choosing a particular course over the other. But remember that sometimes, you may just get what you paid for. New organizations or those organizations that do not have a good footfall may choose to reduce the cost of the program to increase the number of enrolments. You may happen to come across a good trainer who delivers a great session even when the course fee is low, but basing the choice of the program only on the cost of the course can be a mistake that you...